Data protection

  1. General information
  2. What data are collected and how are they used?
  3. Which cookies are used?
  4. Social Media Fanpages
  5. Social media plug-ins
  6. Will other personal data be collected and processed?
  7. Will my data be forwarded to third parties, e.g. to government authorities?
  8. Use of the „IVW online“ tool for range measurement
  9. How long will my data be stored?
  10. Do I have a right of access to and rectification of my stored data? What other rights do I have with regard to my stored data?
  11. Can I revoke a declaration of consent I may have given regarding the use of my data?
  12. Who is my contact person if I have questions about data protection?
  13. How long is this Privacy Policy valid?

1. General information

Thank you for your interest in the website(s) of Wilhelm Ernst & Sohn Verlag für Architektur und technische Wissenschaften GmbH & Co. KG, hereinafter referred to as „Ernst & Sohn“. We take data protection and confidentiality issues very seriously and comply with the applicable national and European data protection regulations. Therefore we would like to use this Privacy Policy to inform you about our data protection measures, about the data we may store and how we use these data.

2. What data are collected and how are they used?

2.1 Data collection via this website

Each time a user accesses the website, the user’s internet browser, due to technical reasons, automatically transmits the following data to Ernst & Sohn’s web server:

  • IP address of the requesting computer
  • Date and time of access
  • Name and URL of the retrieved file
  • Transferred data volume
  • Access status (file transferred, file not found, etc.)
  • Identification data of the browser and operating system used
  • Name of the user’s internet access provider
  • Web page from which access is made

The data are collected, processed and used for the purpose of enabling use of the website (establishing connection), system security and technical administration of the network infrastructure. They will not be matched with other data or passed on to third parties, not even as excerpts. The legal basis for the processing is Article 6(1b) of the General Data Protection Regulation (GDPR).

The data collected within the scope of the voluntary entries under „Contacts & Service“ will be used and processed exclusively for dealing with the enquiry and for carrying out the services you may have requested.

2.2 Use of Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Inc. („Google“). Google Analytics uses so-called „cookies“, text files that are stored on your computer and that allow an analysis of your use of the website. The information generated by the cookie regarding your use of the website is normally transferred to a Google server in the USA and is stored there. If IP anonymisation is activated on the website, your IP address will, within Member States of the European Union or other contracting states of the Agreement on the European Economic Area, first be shortened by Google. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and will be shortened there. On behalf of the operator of this website Google will use this information to analyse your usage of the website, to compile reports on website activities and to provide further services to the website provider relating to the usage of the website and the internet. The IP address transmitted by your browser within the framework of Google Analytics will not be merged by Google with other data. You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to inform you that in this case you may possibly not be able to fully use all features on this website. Furthermore, you can prevent collection by Google of the data generated by the cookie and relating to your use of the website (including your IP address), as well as the processing of these data by Google, by downloading and installing the browser plug-in provided at the following link: https://tools.google.com/dlpage/gaoptout?hl=en. An opt-out cookie is set to prevent your data from being collected when you visit this website in the future.

For more information on terms of use and privacy rules, please go to http://www.google.com/analytics/terms/de.html (or https://www.google.de/intl/de/policies/). We would like to stress that on this website, Google Analytics has been extended by the code „anonymizeIp“ in order to ensure anonymised collection of IP addresses (so-called IP masking).

The legal basis for processing is Article 6(1f) GDPR, whereby Ernst & Sohn’s right to process arises from the fact that, on the one hand, Ernst & Sohn has an interest in analysing the website data for page optimisation purposes and, on the other hand, a data subject can reasonably foresee at the time the personal data are collected and in view of the circumstances under which they are collected (in particular the above-mentioned measures) that processing may take place for this purpose.

3. Which cookies are used?

We use cookies on our website. If you do not wish to make use of the advantages of our cookies, please consult the help function of your browser to find out how to set your browser to prevent it from accepting new cookies or how to delete existing cookies. There, you will also learn how to block your browser for all new cookies or which settings you need to make to receive a notification of new cookies.

The legal basis for processing is Article 6(1f) GDPR, whereby Ernst & Sohn’s right to process arises from the fact that, on the one hand, Ernst & Sohn has an interest in analysing the website data for page optimisation purposes and, on the other hand, a data subject can reasonably foresee at the time the personal data are collected and in view of the circumstances under which they are collected (in particular the above-mentioned measures) that processing may take place for this purpose.

4. Social Media Fanpages

We run social media plug-ins on various social networks. The following data protection information applies to these fan pages:

  • Twitter

When you visit our Twitter site, Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103 USA) places cookies on the device you are using (i.e. your computer or mobile device). This gives Twitter information about, among other things, the type of device you are using and your IP address. If you have a Twitter account and have stored additional information there, such as your email address, telephone number, contacts in your address book and a public profile, Twitter will also link this account information to your visit when you visit our Twitter site. Twitter Inc. uses this information to, for instance, personalise advertisements and to display other Twitter users that you may wish to follow.

Please note that when you visit our Twitter site, cookies are placed regardless of whether or not you have a Twitter account.

In addition to any tweets you post, Twitter also analyses what tweets you read, „like“ or retweet, and other information to determine what topics you are interested in, how old you are, what languages you speak, and other signals to be able to personalise the content you see to the best possible extent. If you have a Twitter account, Twitter will know in any event which tweets you read and, therefore, what you are interested in. As the owner of a Twitter account, you can adjust the personalisation settings. Please go to https://twitter.com/settings/your_twitter_data to see what data Twitter has collected about you.

In the case of third-party websites that integrate Twitter content, Twitter may receive log data with information about the website visited. According to the information provided by Twitter itself, Twitter does not link your web activity to your name, email address, telephone number or user name and deletes, obscures or aggregates this information after a maximum of 30 days. From browsers that Twitter (based on IP address) assumes are located in the European Union or in countries of the European Free Trade Association (EFTA), Twitter does not collect any such log data.

We ourselves may process data that you provide to Twitter (user name, content published in your account, especially tweets) when we retweet or reply to tweets that you have published or place links to you from our tweets.

For more information, please refer to Twitter’s privacy policy at https://twitter.com/de/privacy#overlay-chapter2.6.1, at https://help.twitter.com/de/search?q=datenschutz and Twitter’s explanation of personal data pro-tection settings at https://help.twitter.com/de/safety-and-security/twitter-privacy-settings.

  • Facebook

Below, we will inform you which data are processed when you access our Facebook fan page.

As the operator of our fan page, we receive anonymised visitor statistics (insights), which are created by Facebook on the basis of these data. Page insights are aggregated data that help us understand how users interact with our site. We do not receive personal data. This means that we do not get any insight into the personal data of visitors to our Facebook page. As the operator of the fan page, we, together with Facebook, are responsible for the visitor statistics (insights) (Article 26 GDPR), with Facebook assuming main responsibility. The legal basis for the use of in-sights data is our legitimate interest within the meaning of Article 6 (1f) GDPR to provide infor-mation and communication services to interested parties and customers via social networks. We use this information for commercial and communication purposes, including remaining competitive as a company.

Please note that when you visit our Facebook site, cookies are placed regardless of whether or not you have a Facebook account.

If you have a Facebook account, Facebook collects and processes information you have provid-ed on your Facebook account when you access the fan page. This includes your age, gender, relationship status, job situation and information about your lifestyle, interests and purchases or purchasing behaviour (demographic data). Facebook also collects and processes geographic in-formation such as your location. This allows Facebook to provide its information offers and advertising in a targeted manner (personalisation). Facebook can link these data to you.

If you do not have a Facebook account, the placing of cookies will in any case result in your IP address, information about your device, region or, if applicable, the exact location where you use it, as well as the time and duration of your visit being collected and the demographic data above being estimated based on your browsing habits.

You can prevent collection by Facebook of the data generated by the cookie and relating to your use of our Facebook page (including your IP address) and processing by Facebook of these da-ta, by adjusting your cookie settings before accessing the Facebook page. Most browsers have an option that restricts or completely prevents cookies from being stored. However, we would like to stress that the use and in particular the comfort of use are restricted without cookies. You can also activate the „do not track“ function in your browser, deactivate script code executions in your browser or use a so-called script blocker.

For more information, see Facebook’s privacy policy at https://www.facebook.com/privacy/explanation, Facebook’s cookie policy at https://www.facebook.com/policies/cookies, page insights data information at https://www.facebook.com/legal/terms/information_about_page_insights_data, and advertising options in the privacy information at https://www.facebook.com/help/568137493302217.

5. Social media plug-ins

We use social media plug-ins of various social networks (e.g. Facebook). With the help of these plug-ins you can, for example, share content or recommend products. The plug-ins are deactivated by default and therefore do not send data to other websites. By clicking on the „Activate Social Media“ but-ton, you can activate all plug-ins (so-called 2-click solution). The plug-ins can naturally be deactivated again via a single click.

If these plug-ins are activated, your browser establishes a direct connection with the servers of the respective social network as soon as you access the operator’s website. The content of the relevant plug-in is directly transmitted by the social network to your browser and is incorporated by the browser into the website.

By integrating the plug-ins, the social network receives the information that you have accessed the corresponding page of the operator. If you are logged in to the social network, it can attribute the visit to your account. When you interact with the plug-ins, the corresponding information is transmitted directly from your browser to the social network and is stored there.

The purpose and extent of the collection of data and the further processing and use of such data by social networks as well as your related rights and setting options regarding your privacy protection can be found in the privacy policies of the relevant networks.

If you do not want social networks to collect information about you through the operator’s website, you must log out of these networks or disable the social media plug-ins before visiting our website.

Even if you are not logged in to social networks, websites with active social media plug-ins can send data to these networks. An active plug-in sets a cookie with an identifier each time the website is accessed. Since your browser automatically sends this cookie each time you connect to a network server without asking permission, the network could in principle use the cookie to create a profile showing which web pages the user belonging to the identifier has visited. It would then also be quite possible to once more link this identifier to a person at a later stage – for example when this person later logs into the social network.

The operator uses the following plug-ins:

6. Will other personal data be collected and processed?

Otherwise, we only collect and process your personal data if you access certain services and we need your data for this or if you have voluntarily given your expressed consent for us to do so. The legal basis for processing is Article 6(1b) GDPR and Article 6(1a) GDPR.

For example, you may do this as part of a registration process by filling out a registration form or sending us an e-mail, ordering products or services, making inquiries, requesting materials or logging in with us. Unless otherwise required by law, we will only use your personal data for the purposes for which you have given your consent.

For special services such as newsletters, sweepstakes, etc., the relevant special data protection provisions apply.

7. Will my data be forwarded to third parties, e.g. to government authorities?

Within Ernst & Sohn, those entities that need your data to fulfil our contractual and legal obligations will receive them. Some data must be forwarded subject to strict contractual and legal conditions:

  • Due to a legal obligation:

In certain cases, we are legally obligated to forward data to a requesting government agency.

Upon submission of a court order, we are obligated pursuant to section 101 Copyright Act (UrhG) to provide holders of copyright and ancillary copyrights with information about customers who are alleged to have offered copyrighted works in internet filesharing networks. In these cases, the forwarded information contains the user ID of an IP address allocated at the time requested and, if known, the customer’s name and address.

Otherwise, personal data will only be forwarded to government institutions and authorities within the framework of mandatory national legal provisions or in the event of attacks on the network infrastructure if this is necessary for the assertion of claims or for criminal prosecution. The legal basis for processing is Article 6(1c) GDPR and section 24(2) no. 1 of the German Data Protection Act (BDSG) respectively.

  • To external service providers for data processing:

When service providers come into contact with our customers’ personal data, this is usually done as part of a so-called processing of personal data on behalf of the data controller. This is expressly provided for by law. In this case, Ernst & Sohn will also continue to be responsible for the protection of your data – possibly in addition to the processor. The service provider works exclusively in accordance with our instructions, which we ensure through strict contractual regulations, technical and organisational measures and supplementary controls.

Ernst & Sohn uses service providers as processors of personal data on our behalf. These are Ernst & Sohn affiliates and service providers in the categories of IT services (e.g. for technical-administrative tasks and for usage analysis), telecommunications, advice and consulting as well as sales and marketing.

The data protection requirements for the processing of personal data in accordance with instructions are complied with.

For the dispatch of the newsletter, we use the newsletter service Cleverreach (Cleverreach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Germany). Dispatch by Cleverreach takes place within the framework of processing on behalf of the data controller in accordance with Article 28 GDPR. The da-ta are stored by Cleverreach in such a way that other Cleverreach customers or third parties do not have access to these data, see details below: https://www.cleverreach.com/de/datensicherheit/.

Cleverreach also provides us with an anonymised analysis function. For this purpose, Cleverreach collects your IP address and sets an appropriate cookie, which recognizes you when you open pages / click on links from the newsletter that is sent to you. If you wish to avoid this, you can change the placement of cookies via the corresponding browser settings (see ‎3 above, „Cookies“).

Via this functionality, Cleverreach provides us with the following information about the recipients: Number of newsletter openings, clicks, undeliverable newsletters and unsubscriptions. Since we can-not link these data to the recipient’s personal data (name, e-mail address), these data are anonymous for us. These statistical analyses of the newsletter success are not passed on to third parties and are not used for other purposes.

8. Use of the „IVW online“ tool for range measurement

On its website, Ernst & Sohn uses the measurement method („SZMnG“) from INFOnline GmbH (https://www.INFOnline.de) to determine statistical parameters about the use of our services. The objective of this usage measurement is to statistically determine the number of visits to our website, the number of website visitors and their browsing patterns – on the basis of a uniform standard procedure – and thus to obtain market-wide comparable values.

For all digital offers of providers who are members of the Informationsgemeinschaft zur Feststellung der Verbreitung von Werbeträgern e.V. (Information Association for the Determination of the Distribu-tion of Advertising Media, IVW - http://www.ivw.eu) or participate in the studies of the Arbeitsgemeinschaft Online-Forschung e.V. (Online Research Working Group, AGOF - http://www.agof.de), the usage statistics are regularly compiled by AGOF and the Arbeitsgemeinschaft Media-Analyse e.V. (Media Analysis Working Group, agma - http://www.agma-mmc.de) with regard to coverage range, and are published with the performance value „Unique User“ as well as by IVW with the performance values „Page Impression“ and „Visits“. These coverage ranges and statistics can be viewed on the respective websites.

a) Legal basis for processing

Measurement using the SZMnG measurement method by INFOnline GmbH is carried out on the basis of a legitimate interest pursuant to Article 6(1f) GDPR.

The purpose of processing these personal data is to compile statistics and to create user categories. The statistics serve to trace and document the use of our offers. The user categories form the basis for an interest-oriented alignment of advertising media and advertising measures. In order to market this website, it is essential to measure its usage in a way that allows a comparison with other market participants. Our legitimate interest results from the commercial usability of the findings resulting from the statistics and user categories and the market value of our web page – also in direct comparison with third party web pages – which can be determined on the basis of these statis-tics.

In addition, we have a legitimate interest in making the anonymised data available to INFOnline, AGOF and IVW for market research (AGOF, agma) and statistical purposes (INFOnline, IVW). Fur-thermore, we have a legitimate interest in making the anonymised data available to INFOnline for the further development and provision of interest-oriented advertising media.

b) Type of data

INFOnline GmbH collects the following data, which according to the EU GDPR have a personal reference:

IP address: In the internet, every device needs a unique address to transmit data, the so-called IP address. The – at least short-term – storage of the IP address is technically necessary due to the mode of functioning of the internet. The IP addresses are shortened by 1 byte before any processing and are only processed anonymously. The unshortened IP addresses are not stored or further processed.

A randomly generated client identifier: For the recognition of computer systems, range processing alternatively uses either a cookie with the identification „ioam.de“, a „Local Storage Object“ or a signature which is created from various automatically transmitted pieces of information of your browser. This identifier is unique to a browser as long as the cookie or Local Storage Object is not deleted. A measurement of the data and subsequent attribution to the re-spective client identifier is therefore also possible if you access other websites that also use the INFOnline GmbH measurement method („SZMnG“).

The validity of the cookie is limited to a maximum of 1 year.

c) Use of data

The INFOnline GmbH measurement method used on this Ernst & Sohn website collects usage data. This is done in order to collect the performance values Page Impressions, Visits and Cli-ents and to form further key figures on this basis (e.g. Qualified Clients). In addition, the meas-ured data are used as follows:

So-called geolocation, i.e. the attribution of a web page access to the location of such access, takes place exclusively on the basis of the anonymised IP address and only up to the geo-graphical level of the federal states / regions. In no case can the geographical information thus obtained be used to draw conclusions about the actual whereabouts of a user.

The usage data of a technical client (e.g. a browser on a device) is merged across websites and stored in a database. This information is used for the technical assessment of the socio-information on age and gender and transferred to AGOF’s service providers for further coverage range processing. The AGOF study uses a random sample to technically estimate socio-characteristics that can be assigned to the following categories: age, gender, nationality, occupation, marital status, general household information, household income, place of residence, in-ternet use, online interests, place of use, user type.

d) Data storage period

INFOnline GmbH will not store the full IP address. The shortened IP address is stored for a maximum of 60 days. The usage data in conjunction with the unique identifier are stored for a maximum of 6 months.

e) Forwarding of data

The IP address and the shortened IP address will not be forwarded. For the preparation of the AGOF study, data with client identifiers are passed on to the following AGOF service providers:

f) Right to object

If you do not wish to participate in the measurement, you can object by clicking on the follow-ing link: https://optout.ioam.de. In order to guarantee exclusion from the measurement, it is technically necessary to set a cookie. If you delete the cookies in your browser, it is necessary to repeat the opt-out process under the above link.

The data subject has the right to lodge a complaint with a data protection authority.

Further information on data protection in the measurement procedure can be found on the website.

  • To external service providers for data processing:

Ernst & Sohn may transfer your personal data to affiliates in order to perform a business relationship with you or to protect legitimate interests.

If data are transferred abroad, the recipients are located within the EU or the EEA or in a country that has an adequate level of data protection in accordance with the decision of the EU Commis-sion. If data are transferred to affiliates located in other countries, Ernst & Sohn will ensure by way of guarantees that data importing affiliates have undertaken to comply with an adequate level of data protection.

In addition, we do not forward any data to third parties unless you have given your expressed consent, the transmission is obviously necessary for the execution of an offer or service re-quested by you or if this is provided for by law. We also do not intend to transfer your data to a third country or an international organisation.

9. How long will my data be stored?

We store data for as long as it is legally necessary or required in order to provide the service you have requested or as long as specified in a corresponding declaration of consent.

10. Do I have a right of access to and rectification of my stored data? What other rights do I have with regard to my stored data?

You may at any time and free of charge request information about the scope, origin and recipients of the stored data as well as the purpose of the storage; you also have a right to rectification, erasure or restriction of processing of your data, a right to object to the processing and a right to data portability. We would also like to stress that you have the right to lodge a complaint with a supervi-sory authority.

11. Can I revoke a declaration of consent I may have given regarding the use of my data?

You have the right to revoke your consent to the use of your data at any time. For this purpose, please simply send an e-mail to info@ernst-und-sohn.de or a message to the following address:

Ernst & Sohn Verlag GmbH & Co. KGaA
Postfach 10 11 61, 69451 Weinheim
Boschstraße 12,
69469 Weinheim

Any data processing based on your consent is lawful up until the time of revocation.

12. Who is my contact person if I have questions about data protection?

If you have any questions or suggestions, please feel free to contact the Ernst & Sohn data protection officer at any time:

Ernst & Sohn Verlag GmbH & Co. KGaA

Sven Erler
Boschstraße 12
69469 Weinheim

13. How long is this Privacy Policy valid?

This Privacy Policy is up to date and was last amended on 1 November 2018. We reserve the right to change this Privacy Policy at any time with effect for the future, in particular to adapt it to further de-velopment of the website or to the implementation of new technologies.