Marketing – Working together for the success of your publication
While you concentrate on the writing of the book, we concentrate on its marketing and sale. Starting with advertising in our print and online media, to the presentation of the book at various events, where we have a stand. But the author of a book can also contribute to the success of the book. We would love to provide you with a flyer or an email signature and support you with the sending of review copies to partners and media who can make your work known with a review.
Online and social media marketing
- We provide online booksellers centrally with relevant and current information.
- The Ernst & Sohn Online-Shop is optimised for search engines and is advertised.
- Our monthly newsletter and the social media channels (Facebook, Twitter and LinkedIn) inform our subscriber about new publications – you may follow us as well!
- Your title is added to the annual Ernst & Sohn Publishing Index of currently availale as well as upcoming titles and to the biannual preview of Wiley-VCH, our parent company for specialist booksellers.
- We regularly advertise our titles in mailings to interested partners.
Advertisements, flyers, events
- We produce single and serial advertising as well as flyers for your book in a wide range of formats for placing in journals, books and on various websites.
- We also present your book at various events (trade fairs, congresses, specialist forums).
- You can request from us copies of your book for review by experts in the field.
- Those reviews will be published on our web site.
And what can you do?
- As author you contribute greatly to the success of your book – your assistance in publicity is essential.
- Make your book part of the conversation in your field of expertise: ask press representatives and colleagues for reviews.
- Add a banner for your book to your email signature – we can send you the appropriate material.
- You will be attending a trade fair or congress? Then take a few flyers with you to distribute.
- Mention your book on your personal social media channel and share our Ernst & Sohn contributions, when we have posted something about your book – this means that our posts reach the widest possible specialist audience.
We want to work together to make a great contribution to the success of your book. In case you have further ideas or suggestions about publicity for your book, please get in touch with us – we would be pleased to hear your feedback. In case of questions or to order flyers, please contact our communications team directly under firstname.lastname@example.org.